After reading Jenni's recent post at From the Biblio Files on re-launching her library's 1000 Books B4 K program, it got me thinking - what are keys to continuing success in a long-term program? How can we keep it fresh?
From my observations and listening on my consulting travels and in my CE teaching, I have gathered a few clues particularly about 1000 Books programs.
Do Ongoing Promotion
- Long-term programs need far more continual marketing.
- Work through schools, preschools and child care centers to get the word out at parent nights, through newsletters, at preschool and kindergarten screenings and registration, in pediatric clinics at baby "showers" or preschool fairs and celebrations.
- Present at service organizations to keep the word circulating in the community.
- Meet with your United Way, Literacy and Reading councils, communities of practice and any other professional organization and promote the benefits of parents and kids reading together and library use.
- Do annual press releases and send annual short-reports to your elected officials, board and to your library networks.
Do Specific Active Programs to Support This Passive Program
- Hold annual "graduation" parties for participants.
-Open the library before or after hours for 30 minutes and invite parents and kids to spend time reading together. Consider serving a snack, having a costume character come by or another short activity to get them excited.
-Hold an annual celebration with a performer or concert to celebrate the number of total books read and visits made to the library (every 100 level sheet bookmark equals 100 books and one visit to the library). Before you know it, you have some powerful stats to share!)
Don't Let the Materials Get Tired
Jenni hits the nail on the head with her changes. Restructure your theme; restructure your 100 level sheets to make them easier; restructure your incentives. A good hard look can suggest ways to make the program less cumbersome and more inviting.
Change Your Visuals
Don't stay stuck on your theme. La Crosse Public Library changed from flowers to trucks for their wall progress chart and use zoomed up again!
What are YOUR go-to methods to keep your long-standing programs fresh?
Note: For more information on 1000 Books programs , research to use, how to set them up, where they started, etc, stop here.