Even though we offered half the number of events during SLP, our circulation boomed with increases higher than we had ever experienced before in that time period.
Our new SLP was a big part of this success. During July, our weekly bookmark format kept kids coming back again and again as they read and worked towards earning a book. That resulted in lots of book check-outs - we almost doubled our circ increases over the previous July. It leads us to believe that designing the program to encourage July return visits is a keeper!
August was a whole other story. In previous years, usage and circ slowed down considerably. This year, book prizes earned were available in the first two weeks of August. That brought lots of kids and families in during a traditionally very quiet time. A few well placed programs with big crowds kept the momentum going.
We are already thinking about how to keep the circulation momentum up next summer. And we are happy to let our board and community know that kids in La Crosse read and check-out..alot!
Image: 'Food Photography - Bread & Butter Pudding' http://www.flickr.com/photos/74149825@N00/1725407679